I Help Marketers & Marketing Teams Find Growth.

Marketing leadership, Career Coaching and Fractional CMO Support.
With more than 20 years of marketing leadership experience, I will be able to quickly assess and ask the right questions, identify the right actions your or your team should take, and steer your projects in the right direction.

All for a fraction of what it would cost to hire a full-time CMO.
Erik Harbison | Marketing Career Coach & Leader

Marketers That I Help

Marketing Leaders and Founders that need to develop their teams.

-> Missing team or department goals

-> Succession planning training

-> Efficient hiring processes

Motivated Marketers seeking experienced Career Coaching.

-> Establishing a career strategy

-> Personal branding plans

-> Job search and interviewing support

Businesses needing to launch, or improve, marketing campaigns.

-> Audit digital marketing campaigns

-> Define strategy, and go-to-market campaigns

-> Marketing tech / operations support

Companies seeking to hire a Digital Ad Agency

-> Manage RFI/RFP process

-> Make relevant network connections

-> Scorecard development

My Marketing Services

Marketing Strategy & Execution

Get a clear plan and the experience to actually ship it.

Marketing Career Coaching

Stop feeling stuck. Map your next move with proven guidance.

Agency Selection Process

Pick the right agency the first time, skip the costly guesswork.

Marketing Team Hiring

Build a marketing team that performs, then keeps getting better.

Marketing Team Skill Development

Created skill development plans for an entire marketing department.

B2B Services Provider MQL Growth

Demand generation and conversion of lead magnets.

B2B SaaS Revenue Growth

Executed an integrated paid, owned and earned media plan.

B2C Membership Revenue Growth

Drove targeted demand & conversions for coaching services offering.

“Erik is a phenomenal teacher. He is very encouraging, and he is familiar with all of the latest marketing trends. I have learned a great deal from Erik about how to sell myself. I recommend the Acadium Plus program to anyone who’s seeking practical experience in the world of marketing.”

Matthew Bourne
Email Marketing Specialist

“His knowledge – and ability to impart said knowledge – on the marketing industry and career playing field is exactly what’s needed to help mentees navigate forward. Every encounter with Erik is enlightening, as he helps you consider the nuances of career progression. A rare find and true pleasure.”

Ammiel B.
Conversion Rate Specialist

Satisfied Marketers

From marketing career guidance to shaping skill development programs for marketing teams.

Marketing Career Blog